William Craft

William Craft is the charismatic food critic behind the viral "Yummy or Yucky" series, known for his honest reviews of everything from Taco Bell's latest menu items to healthy, home-cooked recipes. With a dedicated "Yummsquad" of over 700k followers, William's authentic approach and family-friendly content make him the perfect partner for brands in the food, beverage, and family lifestyle spaces seeking relatable and engaging endorsements.