About The Rookie
The official Instagram of #TheRookie. 🚨 Watch Mondays at 10/9c on ABC and stream on Hulu! Also a #Chenford stan account.
The Rookie ranks #299 of 1,698 education creators on Instagram by follower count.
Why Work with The Rookie
The Rookie's official Instagram account fuels the passion of over 1.6 million fans for the hit ABC police procedural. Beyond show updates, they ignite online fervor with behind-the-scenes content and champion the beloved "Chenford" relationship, consistently driving trending topics and viral moments. With a dedicated community deeply invested in the show's narrative, The Rookie's Instagram is an ideal partner for brands seeking organic integration within entertainment and lifestyle spaces, particularly those aligning with strong female characters and themes of justice.
The Rookie — Quick Facts
How many followers does The Rookie have on Instagram?
The Rookie (@therookieabc) has 1.7M followers on Instagram as of the latest BeSocial data refresh.
What is The Rookie's engagement rate?
The Rookie averages 2.3% engagement on Instagram, measured across recent posts.
How does The Rookie rank among education creators?
The Rookie ranks #299 of 1,698 education creators on Instagram tracked by BeSocial, ranked by follower count.
How do I contact The Rookie for a brand partnership?
Use the partnership inquiry form on this page — your campaign brief goes to The Rookie or their management team. It's free and takes under a minute.
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