Shadira Firdausi

Shadira Firdausi is the Indonesian lifestyle influencer behind the viral #ibuchillanakberprestasi movement, celebrated for her relatable humor and authentic portrayal of motherhood. Her campaigns with Hansaplast, including #plesterhalalstandarglobal and #tenangbawahansaplast, demonstrate her knack for seamlessly integrating brand messaging into engaging, family-friendly content. With a consistently high engagement rate of 32.11%, Shadira is an ideal partner for family-focused brands, consumer goods, and campaigns seeking to resonate with a broad Indonesian audience.