Shifa Merchant

Shifa Merchant is the jet-setting "Mama Bear" captivating audiences with her vibrant family travel vlogs and the signature "SassyShifSays" series. From dreamy Maldives getaways to immersive Disney adventures in Singapore, Shifa's documented journeys have garnered brand partnerships with Airbnb and Disney Cruise Line. With her relatable family dynamic and keen eye for beauty and lifestyle trends, Shifa is an ideal partner for family-friendly travel brands, experiential marketing campaigns, and beauty & lifestyle products seeking authentic engagement.