About essie
USA's nail salon expert since 1981. official page for sharing the #essielove around the world! 💅🏽
essie ranks #276 of 1,893 beauty creators on Instagram by follower count.
Why Work with essie
Essie is the definitive voice in nail trends, driving the global conversation around color and care with authority cultivated over 40 years. As the official voice of the brand, Essie's Instagram showcases trending shades, salon-quality application techniques, and collaborative collections that consistently set the standard for at-home manicures. With unparalleled brand recognition, Essie is the ideal partner for beauty, lifestyle, and fashion brands seeking to tap into a dedicated audience of nail enthusiasts.
essie — Quick Facts
How many followers does essie have on Instagram?
essie (@essie) has 2.2M followers on Instagram as of the latest BeSocial data refresh.
What is essie's engagement rate?
essie averages 0.1% engagement on Instagram, measured across recent posts.
How does essie rank among beauty creators?
essie ranks #276 of 1,893 beauty creators on Instagram tracked by BeSocial, ranked by follower count.
How do I contact essie for a brand partnership?
Use the partnership inquiry form on this page — your campaign brief goes to essie or their management team. It's free and takes under a minute.
Work with essie
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