SOMI

Jeon Somi is the Korean-Canadian soloist and former I.O.I member dominating the K-pop scene with her magnetic stage presence and chart-topping hits like "DUMB DUMB" and "XOXO." Beyond music, her viral dance challenges and effortlessly chic style have solidified her as a global fashion icon, landing her ambassadorships with Prada and FILA. With a genuine and playful personality showcased on her YouTube vlogs and variety show appearances, Somi resonates deeply with a young, diverse audience. Her massive reach and trendsetting influence make her the perfect partner for beauty, fashion, and lifestyle brands seeking authentic engagement and global visibility.