HowToBasic

HowToBasic is the anonymous king of chaotic "how-to" destruction, amassing over 5 million TikTok followers with their signature egg-smashing, flour-bombing tutorials. Their absurd takes on everyday tasks have generated billions of views across platforms and cemented their status as a pioneer of viral, anti-instructional content. This unpredictable and visually arresting style makes them a perfect partner for brands seeking disruptive marketing campaigns with maximum shareability and meme potential.